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eCommPublishing Kit Curriculum Guide

Step 9 Web Site Wizard Tutorial - Setting Up Your Web site

How to Use the Site Setup Wizard

Prior to deciding which pages you would like to include on your Web site, you are required to name your Web site, choose the URL your visitors will use to access the site, and select a display template and color scheme. To accomplish this task, use the Site Setup Wizard.

Step 1 - Activate the Site Setup Wizard

Site Wizard Once you are logged in and viewing the “Administration” page, click the icon labeled “Site Setup Wizard” (pictured above). It is located in the Teacher Tools section. Once the Wizard is selected, the following graphic will appear.

Step 2 - Create a Title and Mascot for Your Web Site

Site Wizard - Title

Illustrated above is the “Website Title & Mascot” tool of the Site Setup Wizard. You can use the Web site Title field for the name of your in-class eCommPublishing company and the Mascot field for the name of your school but you don’t have to do so. Your class can use these fields in any way they want. The only restrictions are the limited number of characters permitted in them and your good judgement as the teacher. Here are a couple of example combinations for the Rug City Press demo:

Web site Title: Rug City Student Press
Subtitle: An Amsterdam High School Company

Web site Title: Rug City Student Press
Subtitle: Books about Amsterdam NY

You can see how what is entered in these two field will be displayed at your eCommPublishing Web site by visiting the Home page of the Rug City Student Press demo site and examining the site’s header banner.

Note: It is also possible to upload an image to this header area of the Web site, allowing your class to design a graphical Web site title to replace the title text. Visit for an example of what a graphical title header looks like. A header graphic can be inserted using the “Header Image” interface located in the Template, Colors & Fonts tool of this same Site Setup Wizard, which will be addressed later in this Tutorial

Once you’ve decided what the Title and Subtitle of your Web site will be and you’ve entered each into the appropriate field of Website Title and Mascot Tool, click the Update button located at the bottom of the Wizard to apply the change.

Step 3 - Complete Your Site’s URL

Site Wizard - URL

Select the URL & Domain tool of the Site Setup Wizard next. By default, your Web site is initially created so that it can only be accessed using a URL that begins with and ends with a unique set of characters. The “URL & Domain” tool (shown above) in the Site Setup Wizard can be used to change that unique set of characters portion of your URL to whatever you choose. Initially, that portion of the URL for your site is set as the name of your school. Should you wish to change it, you will need to determine what URL address ending you would like your visitors to use to access your Web site. You should try to come up with one or two words (no spaces) for the ending that nicely ties into your Company name and is easy to remember. For example, the URL ending for the Rug City Student Press is “Rugcitypress.”

To change the URL address ending for your Web site, enter the ending into the Web site URL name field and click the Update button at the bottom of the Wizard to apply the change. Note: Do not try to manually change the Domain Name that appears beneath the Web site URL in this Wizard tool.

Step 4 - Select Your Web Site’s Colors & Fonts

Site Wizard - Colors & Fonts

Select the Template, Colors & Fonts Tool of the Site Setup Wizard. This is the tool that controls the format, colors and style of type (or font) you will use for your Web site. The helpful “glyph” positioned in the bottom right-hand corner of this tool, represents your Web site. It will instantly show you a convenient, though not very detailed, rendition of the results of your color and typestyle selections.

There are two site styles or templates to choose from, “Classic” and “Enhanced.” You can switch from one to the other instantly using the tool’s Website Template pull down menu. Select the template of your choice and then click the Update button at the bottom of the Wizard to apply the change.

You have a wide variety of color choices for your Web site. The colors you select could include the official colors of your school, or their closest match in the available color palette.

You also have a selection of four different type styles or fonts to choose from. The four styles were selected because they are widely used and easily read at Web sites.

It is important to note that you can change the template, colors and font selections at your Web site at any time during the life of your site without impacting the content of the site.

The “base font” is an important selection because it is the type style that will be used for the text of all the articles and profiles appearing at your Web site. To select the base font, click on the arrows positioned at the right-hand side of the base font pull-down menu. You can see what your base font selections look like by viewing them in the phrase “Base Font” in the glyph for your site.

The “Title Font” is the type style the main title of your site. To select the title font for your site, click on the arrows positioned at the right-hand side of the title font pull-down menu. You also have the option to make the font you select for your site title appear in bold and italic style formats. You can select either format for your title font by simply checking the “Make Title Bold” or “Make Title Italic” options that appear right beneath the title font pull-down menu.

You have the same type style and format options for your site’s “Sub Title Font”. The subtitle font and format selection process works exactly the same way as the “Title Font” selection process described above.

All color selections for your Web site are made from a palette of 228 colors. You have the ability to assign colors to the Header, Menu, and Banner background areas of your Web site and to the fonts used for your Site Title, Site Sub Title, Menu Link, Menu Hover, Link, and Link Hover text. Consult your site glyph to view the results of all of these color selections as you make them.

The Wizard’s color-selection process works the same way for each of the above Web site areas and fonts. To select or change the color of any of these components, click on the underlined component name. The palette of 228 colors will appear in a separate window. You can select one of the palette’s 228 color options by clicking on it. You’ll see the site component on the glyph change to the color you specified. An alpha-numeric identifier for the color you’ve selected will, at the same time, appear in that component’s text window. Due to its limited size, it is sometimes difficult to tell the difference between two shades of the same color using the color selection palette. This is why the alpha-numeric codes are especially useful when trying to make sure you’ve selected matching colors for two different areas of your site.

After you’ve completed all of the font and color selections, click the Update button at the bottom of the Wizard to apply the changes.

Step 5 - Enable/Disable Your eCommPublishing Web Site and Selected Site Features

Select the Enable/Disable Tool (see figure below.) This tool permits you to enable (activate) or disable (deactivate) your entire Web site or certain site features. The advantage of using this Wizard feature to disable your site is that it permits you to quickly take the entire site off the Internet without changing or losing any of the site’s existing content or site features. If you use this tool to disable your Web site, a “Down for Maintenance” page will appear when a visitor tries to access it.

Site Wizard - Enable

If the Enable Web site checkbox has a checkmark in it, the site is currently enabled. If the checkbox is empty, your site is currently disabled. To change the current status from one to the other, click on the checkbox and then click the Update button at the bottom of the Wizard.

This same tool is used to enable or disable ten available Web site-based features. If you do not enable these features, links directing site visitors to them will not appear at your live eCommPublishing site, making them inaccessible. Each feature can be enabled or disabled by clicking on the checkbox alongside its name. We recommend that schools using the Web site to conduct only an eCommPublishing project ignore and do not enable the Auctions, Reservations, Elections, and Staff Directory site features. Here’s a description of the six remaining features that your class should consider enabling for your web site in support of your eCommPublishing project.


Enabling this site feature makes it possible for your Company to post e-coupons at your Web site. These coupons are created with the eCoupon Wizard located in the Worker Tools section of your Site’s Administration Page. As a publishing business, you can create coupons that offer visitors to your site discounts off the cost of your book if purchased by a certain date, at a specific event, or if more than one copy is purchased. You can use this feature to entice retail businesses in your community to sell your book at their locations. How? Offer those businesses free use this feature for use with one of their coupons. Take a look at how the Rug City Student Press web site uses the eCoupon feature.

Trivia Contest

Enabling this site feature makes it possible for your Company to conduct Trivia contests at your Web site. These trivia questions are created with the Trivia Contest Wizard located in the Worker Tools section of your Site’s Administration page. A Trivia Contest is a great way to offer readers of your book the opportunity to test their comprehension of its content. Each week you could ask a different question that only someone who read the book could possibly answer. By turning this into a contest of some sort, you could encourage people that haven’t yet purchased or read the book to do so in order to participate. Visit this page of the Rug City Student Press web site to see how it uses the Trivia Contest feature to generate more buzz about their book among its readers and site visitors.

Mailing List

Enabling this site feature makes it possible for your Company to offer a mailing list sign up function at your Web site and to distribute a newsletter to that list via the e-mail addresses of its members. This list sign-up and newsletter are created with the Email Wizard located in the Manager Tools section of your Site’s Administration page. One of the marketing techniques your Company may decide to use is an electronic newsletter that can be sent to people who express an interest in being kept informed about the book you have published. Since you will be using your Web site to keep your market informed about what is in the book, who wrote the book, where the book is being sold, special events and activities planned for the book, etc, giving visitors a way of being notified when new information is posted at your site is a convenience for those visitors and an effective and inexpensive way for your Company to keep in contact with this key part of your market. See the “Join Our Mailing List” page at the Rug City Student Press demo Web site for a good example of this valuable e-marketing application.

Online Store

Enabling this site feature makes it possible for your Company to maintain an online store function at your Web site that includes a professional shopping cart and sales reporting capabilities. This online store is created and maintained with the Online Store Wizard located in the Manager Tools section of your Site’s Administration page. As a publishing company, an online store provides a convenient, easy-to-use way to accept orders for your book from people who have access to an Internet connection anywhere in the World. This shopping cart is not setup to handle credit card or PayPal transactions. Visitors to your site would be able to order the book at your site. You would use the Wizard to create an automated e-mail message that is sent to each orderer providing instructions for sending payment. Once payment has been received you would ship or permit customers to pick up their books. Examine the Online Store at the Rug City Student Press demo Web site

Site Poll

Enabling this site feature makes it possible for your Company to conduct site-polls at your Web site. These polls are created with the Site Poll Wizard located in the Worker Tools section of your Site’s Administration Page. This is a valuable feature for any business with a Web site. It gives visitors to your site the opportunity to provide input on questions, issues, and preferences relating to your Company’s products and services and to tell your business what they think about your product. Take a look at how this Site Poll is being used at the Home page of the Rug City Press demo site. One of the most significant business contributions the Internet has made is making it easier, faster and less expensive for Companies to communicate directly with their customers and prospects.

Web Messages

Enabling this site feature makes it possible for your Company to accept and post messages from site visitors at your Web site. These Messages are accepted, reviewed, approved, and posted with the Web Messages Wizard located in the Worker Tools section of your Site’s Administration Page. This feature makes it possible for readers of your Company’s book and visitors to your Web site to enter personalized messages during their site visits. These messages do not get posted at the site until an appropriate person from your school’s in-class Company reviews and approves them for appropriateness. Here’s an example of the Web Messages at the Rug City Student Press Web site.

Note: After you’ve made any change to the enable/disable settings at this step of the Site Setup Wizard, don’t forget to click the Update button at the bottom of the Wizard to apply each change.

Step 6 - Enter Your Class E-mail Address

Site Wizard - Email

The Class Email Tool of the Site Setup Wizard (see above) permits you to designate the address your Company will use as its official email address. A valid class email address is required in order to properly run your Web site. Various features and tools of the Site use this address to deliver important notices or messages to and from your class. (i.e. Trivia Contest submissions, Online Store orders, etc.) This address is also used for contacts between your site visitors and your class. It is recommended that someone’s personal email address not be used as your site’s official email address.

If you are unsure where to obtain an email address for your class, here are some suggestions:

  • Ask your school’s systems administrator or computer support department to create an email address for your class.

  • Create an email address using a free email service such as, Yahoo! Mail, or Google Gmail.

Once you’ve entered or edited the official site email address, click the Update button at the bottom of the Wizard to apply the change.

Step 7 - Provide Contact Information

The Contact Info tool (see below) of the Site Setup Wizard permits you to provide Genium with all pertinent contact information for you as the teacher and important system information for your in-class Internet connection. Keeping your contact information up-to-date helps Genium Group, Inc, publisher of the eCommPublishing Kit, provide a superior level of technical support.

Site Wizard - Contact

Simply provide the information requested in each field of the contact information form). Use the “Contact Instructions” field for specific contact information or instructions, such as dates and times you are generally unavailable or your preferred method of contact should Genium need to get in touch with you.

Letting us know your class size, computer platform, and which web browser your class is using to access the Web helps us to more efficiently diagnose browser or platform specific technical support issues.

Genium Group guarantees that the information provided in this step of the Site Setup Wizard will be kept confidential and not shared, rented, or sold to any third party organization or individual.

Once you’ve completed this form, click the Update button at the bottom of the Wizard to apply the change.

Step 8 - Decide if you want to use the Web site’s Advanced Options text editor

Users of these Web site tools have two options for entering text. Your Web site comes with a basic text editor that forces users to input text within very constricted format guidelines. The advantages of using the basic text editor are that it almost eliminates the possibility that your students will make a formatting error and it assures the text you do enter will appear in a clear, professional format.

The Web site’s Advanced Text editor, on the other hand, permits users to take advantage of “wysiwyg” (what you see is what you get) technology and create their own text styles and formats for their site. This freedom to be more creative brings with it an increased chance that text-formatting glitches will occur. Typically, the students using this software enthusiastically prefer the Advanced Text Editor and learn how to master it quickly.

There’s a comprehensive preview and tutorial explaining both the features and “how-to-use” the Advanced Editor available at the “Administration Page” of your Web site. Once you’ve read these helpful documents, make your decision about which editor option to use. If you choose the “basic” option you won’t need to do anything as it is your site’s default option. To change to the “Advanced Option,” you use the Advanced Option tool in your Site Setup Wizard.

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